I get questions from authors all the time. “So, I see you use blog tours on your new releases. Why? Aren’t they expensive? Aren’t they a lot of work? Are they really worth it?” Okay,…
Glasses clink. A low murmur ripples over the room. A burst of laughter jars everyone until the murmur returns. Finger foods. Cocktails. Mocktails. It doesn’t matter. Everyone stands around looking rather sophisticated—right up to the…